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Inland Homes Branding of Queensgate Farnborough |
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Project included…
Branding, Advertising, Posters, Hoardings, Website, Email Invitations,Brochure
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The challenge
To prepare a new 24.5 acre mixed use development in Farnborough by Inland Homes ready for launching to the public. To include launch strategy, branding, marketing, public relations and event management. |
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The results
Bullnose worked in conjunction with tta group, the client and local estate agent to formulate the marketing strategy and then create a brand identity for the new development. The brand identity reflected the historical setting, being close to Farnborough Airport, and conveying the sense of families moving to a new area with space to breath. Marketing collateral included website, email, hoarding, brochure and posters. In addition, a launch event for over 100 guests was arranged with all the necessary promotional items such as adverts, invitations, presentation displays and speeches. Together with a well-planned PR communications strategy, every angle was covered to help ensure success. |
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